Case Studies

Charge 2015 Stand

With the Charge bikes awesome new range incorporating lots of different colours - a fake spray booth design was chosen for their Euro Bike display stand. It had to display 6 different levels of bike with 3 different models in each, both all with different colours. It was funny how many people thought we were spraying bikes for real!

Fabric 2015 Stand

Fabric's 2015 stand was a slightly more condensed design from the previous year. Fabric has had great success since its launch which has seen the project range grow to include a cage less water bottle, handle bar grips and a sleek multi tool. This year we added a light box display table to show these items. This was placed at the front of the stand and the new saddle range display across the back wall of the stand.

Fabric 2014 Stand

This stand was for the launch of Fabric cycling, a cycling product brand. The stand was used to display their first product which was a range of world beating saddles. The stand went to Euro Bike, Germany and the theme was slick and minimal. Like all our stands it was built in the UK and assembled on site in Germany.

Charge Stand 2011

Nick Larsen at Charge Bikes decided to revamp the 2010 Carousel stand for the Euro Bike exhibition in Germany and have a different theme so the stand could be used 2 years running. The structure would remain the same with the exterior receiving a cosmetic make over. The 2011 stand having a theme of being 'British' with the red, white and blue. Making the stand this year more complex and colourful but still allowing the bikes to be shown off. The carousel was designed to be flat packed for easy transportation and was used to display a range of bicycles. The roof was made from canvas panels. The barley twists were turned from tulip wood. Marine plywood was used for the flooring and soft wood used for the hidden structure and roof trusses. Over a thousand bulbs were used with exchangeable covers so colours could be altered. A variety of paint effects were used to age the appearance so it didn't look new.

Charge Stand 2010

Nick Larsen at Charge Bikes asked me to build a bespoke exhibition stand for the Euro Bike exhibition in Germany. We were asked to build and create a carousel, rather than horses have bikes!. The idea was for the stand to display the bikes in an unusual, eye catching way but also something to draw attention to the bikes and attract visitors. The theme of this stand was to be very white and simple so the bikes became the focal points. The carousel was designed to be flat packed for easy transportation and was used to display a range of bicycles. The roof was made from canvas panels. The barley twists were turned from tulip wood. Marine plywood was used for the flooring and soft wood used for the hidden structure and roof trusses. Over a thousand bulbs were used with exchangeable covers so colours could be altered. A variety of paint effects were used to age the appearance so it didn't look new.

Charge Stand 2009

In 2009 Nick Larsen asked Tim to build a British pub to take to the Euro Bike show in Germany. We designed and produced a typical pub exterior and surrounded the pub with pavement so it looked like we had chopped part of a street out of London and had taken it to Germany. The construction was very lightweight for transport but strong enough to stand outside and take the elements. The flagstones were all individually carved and had moss growing between the gaps. Chewing gum was used in abundance and curbstones carved and drain covers inserted. All the brickwork was aged to look dirty. All the bikes were displayed outside to make it appear like their owners were inside enjoying a pint. Picnic tables were made and placed under an awning to provide an area to sample the Charge bike beer brewed for the show!

'For the past 3 years Tim has constructed the most amazing Charge Bikes exhibition stands for us. Each year we've needed to raise the bar a little higher and his work always exceeds my expectations. His skill, talent and attention to detail is unsurpassed and he's carved himself a niche that gives him a unique edge over anyone else'

Nick Larsen, Charge Bikes

Charge Stand 2008

In 2008 Tim was commissioned by Charge Bikes to produce the outside of a laundrette for the Euro Bike show in Germany and The Bike Show at Earls Court. The stand included the shop front with doorway and windows. Grotty brickwork and a vent that released steam. Outside the shop wooden flagstones were laid and painted to resemble a very realistic pavement. Curbstones were added and a section of road completed with double yellow lines! Lamp posts, drain covers and a rusty bin were used to dress the pavement to complete the laundrette. The bikes were displayed outside against the unusual backdrop.

Charge Stand 2007

In 2007 Earls Court was the venue for the Charge Bikes launch. The brief set by Nick Larsen was to design a run down neglected kitchen. Nick's bike range were named after objects found in a kitchen so it all made sense! Tim set about finding the ingredients to assemble such a different stand ever seen before at the bike show. After searching for some floor tiles to age for the floor. Tim stubbled across a roll of black and white chequered lino at the back of a disused warehouse which was untouched. We rolled it out on to the workshop floor and walked over it for a month. I used authentic retro storage units which I sourced from various auctions and second hand markets. I then combined them with a cheap of the shelf kitchen. All items were carefully blended by our unique ageing paint effects. The bikes, all named after kitchen appliances : cooker, steamer, plug, spoon, fork where all displayed around the worn out kitchen. The stand was dubbed ' Unofficial stand of the show' and caused quite a stir amongst the visitors.

Selection of Stands

The projects in this section show a selection of stands we have made for various bicycle companies. The first stand was for Hot Wheels distribution company. It was a simple stand construction with plywood skin built to resemble skate ramps. The layout provided 4 areas each home to a different brand: Mongoose, GT and WTB. Another challenging stand was a huge 3 dimensional logo for the brand GT. It was made in a series of manageable parts that we could transport easily and construct safely. The Mongoose stand was to display images of the company through the years they had been in business. A simple art gallery was erected with brass light fitting to light each picture. The other two stands shown were for BMX brand 'We the People'. The concept of the stand was simple. A series of plinths of various sizes designed to grip the tyres and display the bikes at different heights. We used this stand two years in a row. The first year the stand was pure white and the second year the stand was painted in blackboard paint and the visitors were encouraged to draw upon the walls and plinths.

Back to top

TSH Ltd trading as design by timber. Registered Office: Orchard Barn, Lydeway, Devizes, Wiltshire, SN10 3PU Registered No:5361102
All content © Tim Hitchens 2010

website design by unstuck